Company: Paloma Software (palomaparties.com)

Location: Remote or Ottawa

Type: Full-time


About Paloma

Paloma makes it easier for people to plan and book private parties and events, and easier for venues and vendors to deliver incredible experiences at scale.

We started with a problem we ran into ourselves: finding the right venue for a moderately sized gathering is not nearly as simple as it should be. That quickly led to a deeper realization that the complexity exists on both sides, and there are considerable inefficiencies and missed opportunities.

Our customers are hospitality experts. They know that incredible service, trust, and attention to detail are the foundation of great events, and Paloma is not trying to replace that. We’re building a system that supports those relationships, that uses technology where it makes sense to remove friction and adapt to modern guest behaviour. We want to make the personal interactions our guests and customers have that much richer, clearer, and more memorable.

Our vision is to make it as easy to book an event for fifty as it is a table for two. We have early product-market fit, the resources to scale, and are just getting started.

The Role

We’re looking for a Founding Marketer to take the spark from a handful of early customers and turn it into durable awareness, credibility, and pull.

There is near-zero awareness of Paloma in the world today. We’ve done very little marketing, and most people don’t yet understand what we do or the problems we solve. This is a near-blank slate. You’ll build and evolve the core marketing surfaces that matter early on, fill gaps we haven’t yet named, and put systems in place that let marketing run without constant heroics.

This is a highly hands-on role. You’ll be writing, building, organizing, and putting real work into the world early on, while also helping decide what’s worth building at all. We care deeply about taste, clarity, and judgment — especially in how Paloma lands with people encountering us for the first time and over time.

As a founding team member, you’ll build our marketing engine, grounding what we do in real signals from customers, the market, and how Paloma is actually perceived.

What You’ll Build

We’re not marketing experts, and we’re intentionally not prescribing a full playbook. Part of this role is helping us figure out what actually matters at this stage, and then building it well.

Some of the areas you’ll work in include:

Narrative, Positioning & Proof

Clarifying what Paloma is, who it’s for, and why it’s different — and backing that up with real customer stories, examples, and signals that help people understand and trust us.

Everyday Marketing Output