We’re looking for a Product Marketing & GTM Manager to own the growth of key investment products across positioning, launches, communication, and growth.
This is a high-impact role at the intersection of product, marketing, and growth - ideal for someone who can think strategically and execute fast.
What you’ll do
- Own end-to-end GTM for investment products across launches, campaigns, and growth initiatives.
- Define positioning, messaging, and customer narratives.
- Drive growth metrics including deposits, AUM, and conversion.
- Own website, landing pages, and conversion journeys.
- Write and refine product, lifecycle, and marketing communication across channels.
- Work closely with product, design, and growth teams to launch and scale initiatives.
- Run experiments across messaging, channels, and funnels to improve performance.
- Speak to users regularly to understand pain points and improve product communication.
What we’re looking for
- 4–9 years of experience in Product Marketing, Growth, or GTM roles in a B2C setup/ Consumer Internet Brand
- Strong experience in positioning, launches, and growth-focused campaigns.
- Proven track record of driving adoption, revenue, or user growth.
- Strong copywriting and communication skills across product and marketing.
- Experience working cross-functionally with product, design, and growth teams.
- Prior fintech, investing, or financial services experience preferred.
Qualities that stand out
- High ownership and outcome-driven mindset.