<aside> 💡 Welcome to the Service Fulfilment SOP.

Here we document step by step procedural instructions covering the full breadth of our service offering, including strategy, creative, data science, ads management and funnel development.

Uniformity ensures we deliver a well-organised service that achieves client’s goals swiftly and effectively every time.

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• Table of contents

Client progression

📈 Strategy

This function is a crucial central function, to be administered by an expert marketer, to determine what the business needs most of all.

This is a free service for all clients, and it’s important from the start and ongoing throughout the client relationship, to ensure everything we do aligns with what we suspect will be most impactful for the client’s good performance and happiness.

Client + Team -

1. Discusses historical performance on next client meeting

Team -

1. Completes project strategy doc
   • Project strategy doc contents:
2. Begins testing
   • Testing sequence:
3. Merchandising
   • Completing the calendar