├── Main Notes:

• Workflows - NONE
• Bottlenecks - Authority, Operations, & Discovery
• Priority — Operations, Discovery, Authority

├── Problems Identified:

• Brand identity, niche, and messaging not clear.
• No content system or consistency
• Lack of pillar consistency

├── Analyze:

1. 1st impressions 60%
2. Branding 76%
3. Visual identity 68%
4. Message 52%
5. Community 30%

├── Content Analysis Review:

Keep:

• Short form video 3min> / Long form 10min>
• Commentary, Zodiac & Vlog content
• Wide, Medium, Close shot framework

Stop: