We’re working with a new-age trading platform for Indian investors looking to build a sharp, distinctive voice in the category. No
This isn’t a role where you wait for briefs to land. You’ll get into the product, understand how traders think and turn complex F&O features into communication people actually want to read, watch and engage with.
What you’ll do
- Translate complex trading products and features into simple, sharp, human communication.
- Write across brand and performance — from OOH and campaigns to Meta hooks, scripts and digital ads.
- Work with creators on hooks, talking points and concepts that feel native to their voice.
- Partner with performance marketing to use CTRs, drop-offs and other data to make the copy better.
- Own the brand voice across touchpoints — including campaigns, emails, push notifications and UI copy.
- Work closely with designers, product and marketing teams to turn ideas into strong creative.
What we’re looking for
- 2–5 years of copywriting experience across a creative agency, consumer tech startup or D2C brand.
- Conceptual thinking + sharp writing, not just social media volume.
- Strong scriptwriting skills across Meta, YouTube and Instagram.
- Strong editing instinct + comfortable writing conversational English and Hinglish.
Who you are
- Obsess over the line, the hook and the idea.
- Hate generic financial jargon and know how to make complex things feel human.
- Care about both brand instinct and performance.
- You’re the kind of person who will happily argue about whether a headline needs two fewer words.
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Brownie Points if…..
You’ve worked with fintech, trading or consumer-tech brands + have experience writing across brand, performance, creators and offline.
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