We're working with a homegrown consumer brand that's built a loyal following by creating products people genuinely love.

Now they want to understand their audience even better.

What do their customers really think, feel and experience and how do you turn those insights into better products, stronger marketing and memorable customer experiences?

This isn't a generic research role. It's for someone who wants customer conversations to shape company decisions.

What you'll own

• Running continuous consumer research across new, repeat, lapsed and high-value customers.
• Understanding the complete customer journey—from discovery to repeat purchase.
• Combining qualitative research with surveys, funnel data and behavioural insights.
• Turning conversations into clear, prioritised recommendations.
• Building personas, journey maps and an insights repository the entire company uses.
• Working closely with Product, Design, Growth, CRM and Brand to influence decisions across the business.

We'd love to speak if you if

• Have 3–5 years in UX research, consumer insights or design research.
• Are exceptional at interviewing, moderating and synthesising qualitative research.
• Can balance qualitative intuition with quantitative evidence.
• Enjoy finding patterns in messy customer feedback.
• Prefer building a research function from scratch over joining a mature one.
• Are endlessly curious about consumer behaviour and culture.

Why this role is interesting

• You'll build the consumer insights function from the ground up.