D Strong (D3 Vitamin for Women)
The Story: "D Strong" plays on a warm Arabic double-meaning celebrating strong women while tackling a massive everyday healthcare issue: Vitamin D deficiency. Inspired by the natural source of Vitamin D, the packaging and logo take the organic shape of a sunflower—a resilient flower that constantly follows the sun.
Creative Process with CapCut Design Studio:
- Utilized CapCut Design Studio as the primary tool in my workflow to experiment with bold layouts and distinct typography.
- Combined the AI agent for quick background elements and initial visualization with manual refinement tools to precisely perfect the color palette (Sun-Kissed Orange, Sunflower Gold, and Soil Brown).
- Built the product drop from scratch on the Infinite Canvas to showcase a cohesive story: a strong logo, a custom sunflower-shaped carton bag, and a warm, inviting social media campaign visual designed to stop users from scrolling.
