🧠 Why This Step Matters
Parents are the paying users. If they feel unsure about class quality, tutor behavior, or topic coverage, churn will be high. Without a feedback + quality check loop, you:
- Can’t detect poor-quality tutors.
- Won’t know if students are actually improving.
- Lose the chance to upsell or build long-term trust.
This step builds the foundation of retention, referrals, and repeat business.
🎯 Objectives
- Collect structured and regular feedback from parents.
- Analyze quality across tutors, subjects, classes.
- Reward good tutors and intervene early with underperformers.
- Automate post-class follow-ups and satisfaction tracking.
✅ Core Feedback Touchpoints
| Trigger |
Feedback Type |
Format |
Tool |
| After each class |
Quick 2-question form |
WhatsApp / Email / In-app |
Google Form + Zapier |
| Weekly summary |
NPS-style feedback |
Scale 1–10 |
WhatsApp / CRM |
| Demo class |
Conversion reason + rating |
Text + scale |
CRM |
| Monthly |
Parent call feedback summary |
Manual call + notes |
Notion / CRM |
| After complaint resolution |
CSAT |
1-click |
CRM |
🧩 Sample Questions (Post-Class Form)
- ⭐ How was today’s class overall?
- Excellent, Good, Average, Poor
- 🧠 Was the tutor able to solve doubts clearly?
- ✍️ Optional: Any comment or suggestion?