ℹ️ Campaign Info

• Campaign: Hometown Giants
• Market: 50-60% Canada
• Hometown Giants follows the Vancouver Giants junior hockey team, with Michael Bublé and Drew Scott as part-owners, as young players pursue their dreams of reaching the NHL.
• The goal is to create engaging, emotional, and highly shareable clips that make Canadian audiences want to watch the series on Prime Video.

📋 Requirements

RULES

• Platforms: TikTok, Instagram Reels, and YouTube Shorts
• Required audience: Canada
• You must be based in Canada to participate.
• At least 70% of your audience must be based in Canada.
• Content must be in English or French and tailored to Canadian audiences.
• Prioritise Canadian hockey fans, sports enthusiasts, and audiences interested in documentary storytelling.
• Minimum 3,000 views per clip to qualify.
• All views must be genuine and organic.
• No spamming, repetitive uploads, or mass-posting identical content.
• Buying views, likes, followers, or engagement is strictly prohibited.
• Paid promotion, bots, artificial traffic, and engagement manipulation are prohibited.
• Only approved campaign footage may be used.