I help brands and founders tell stories that actually connect.
Marketing strategist, content nerd, and full time “what if this fails?” thinker.
I run @Shemarketer a community where marketers learn, share, and grow together.
<aside> 💌 [email protected]
</aside>
<aside> 💖 Shemarketer Community Linkedin Page
</aside>
<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/f684bee9-909d-4017-b383-42696b20e69d/d5c59c41-5399-4d91-bca6-8bc0b524dd9a/img_24593.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/f684bee9-909d-4017-b383-42696b20e69d/d5c59c41-5399-4d91-bca6-8bc0b524dd9a/img_24593.png" width="40px" /> Linkedin Profile
</aside>
<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/f684bee9-909d-4017-b383-42696b20e69d/f1fe6710-7832-46aa-91a2-9b80d4eb116d/87390.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/f684bee9-909d-4017-b383-42696b20e69d/f1fe6710-7832-46aa-91a2-9b80d4eb116d/87390.png" width="40px" /> Instagram Profile
</aside>
BRAND BREAKDOWN: How Context and Timing Make Marketing Work
Using Trends to Show the Reality of Personal Branding
When Word of Mouth Becomes Viral Marketing
FLIRTING WITH BRANDS: A Personal Branding Experiment
Sharing My Failures & Learnings
Want to see more of what I get up to in personal branding? My LinkedIn’s got you. (link’s right at the top)👆
Collaboration with Mr. Gaurav Sharma & AllFinTalk
Collaboration with Mr. Sandeep Reddy to Launch Kashika
| Company Name | Job Title | Job Role |
|---|---|---|
| Lotame (acquired by Publicis Groupe) | Marketing & Sales Specialist | Executed email marketing campaigns using HubSpot & Yesware to nurture leads and drive engagement. Boosted lead generation by 20% leveraging Prospect & Cognism for targeted outreach. Delivered tailored RFP solutions that directly addressed client and audience requests. Generated audience insights and built segments using the Lotame platform to improve campaign effectiveness. Contributed to content creation for the Lotame website and blog, supporting the website design team with cross-functional inputs. |
| Bluestar | Senior Executive – B2B Sales | Managed dealer relationships in Mumbai to consistently achieve and exceed sales targets. Handled key clients including Reliance, MICL, BSNL, Sunteck Builders, and CBRE. Launched an exclusive Blue Star shop in partnership with a Mumbai dealer, strengthening brand presence. Key contributor to successful product launches for dealers in the West region. Collaborated with marketing on brand shop promotional activities to enhance visibility and engagement. |
| OneX Solutions | Digital Marketing Intern | Crafted visual content for Instagram using Canva, aligning with brand aesthetics and audience engagement goals. Conducted regular Zoom meetings with clients to understand and manage bulk SMS purchase requirements, ensuring client satisfaction and smooth communication. |
| EnR Consultancy | Social Media Marketing Intern | Achieved a Top Performer badge in social media marketing. 🏆 Managed content promotion strategies across various social media channels. Monitored Instagram post performance to optimize engagement and reach. |