| Discovery |
Ad, Referral, Website |
Hopeful |
Doesn’t trust tutor credentials |
Verified tag + short intro videos |
|
| Tutor Match |
AI Chat, Manual Support |
Cautiously Optimistic |
Overloaded with too many options |
“Best Match for You” AI tutor suggestion |
|
| Demo Booking |
WhatsApp/CRM + Call |
Busy / Anxious |
Confusion on time confirmation |
Auto-sync + 2-click calendar booking |
|
| Class Experience |
Google Meet/Zoom |
Observing |
Wants to judge but unsure how |
Post-class AI summary for parents |
|
| Feedback & Follow-up |
CRM + WhatsApp |
Cautious / Curious |
No visibility of child’s progress |
Regular performance reports + AI attendance logs |
|
| Payment |
Razorpay / UPI |
Alert |
Fear of refund issues |
Clear refund policy + parent dashboard |
|