Figma File

https://vimeo.com/1160990180?fl=pl&fe=sh

Check full design of landing page here 👇🏼

https://www.figma.com/design/8PtdQ43x9PFQ0zkXJ3QnF0/SuperTeam-Brazil--Submission-?node-id=0-1&t=swbQz6mNGQswZkEB-1

Design Rationale

Hero Section: "Building the Next Generation of Solana Builders in Brazil"

Headline Strategy

"Next Generation" Language:

• Aspirational Framing: Uses forward-looking language that appeals to user motivations - people want to be part of something emerging, not legacy. This taps into psychological drivers of innovation and opportunity.
• "of Solana Builders in Brazil": Implements Specificity in Value Proposition - immediately answers "who is this for?" (builders), "what technology?" (Solana), "where?" (Brazil). Reduces cognitive load by eliminating ambiguity in 10 words.

"Building the Next Generation" vs. "Building Together": The shift from "Together" (previous version) to "Next Generation" changes positioning:

• Together = collaborative emphasis (internal community focus)
• Next Generation = legacy and impact emphasis (external aspirational focus)

This reflects audience segmentation - targeting ambitious builders who want to be pioneers, not just participants.

Bento Box Grid Layout

5-Card Asymmetric Grid:

Visual Structure Analysis: