LinkedIn ghostwriting for early-stage B2B SaaS founders.

You already know what's worth saying. Finding two hours to write it is the problem.

I turn your thinking into posts that sound like you, from one thirty-minute call a month.


Why most founders stop posting by week three

It's rarely a shortage of ideas. Founders have more raw material than anyone: the deal that died in procurement, the feature nobody used, the pricing change that taught you something uncomfortable.

The problem is that the posts worth writing are the ones that take the most thought. So they get pushed to Friday. Then to next week. Then the account goes quiet for a month, and starting again feels harder than it did the first time.

What survives that filter is the safe stuff, the launch announcements and the milestone posts. Which is exactly the content your buyers scroll past.


The part that isn't writing

Anyone can turn a transcript into paragraphs. The work that actually matters happens before that.

In a thirty-minute call you'll say six things. Five of them are interesting. One of them is the thing your buyer has been quietly worried about for a month and has never seen anyone address directly.

My job is to find that one, and to know why it lands: which structure carries it, where the tension sits, what to cut so the point survives.

That judgment is what you're paying for. The writing is the easy half.


How it works

1. One call a month, thirty minutes.

You talk about what actually happened. The customer conversation that shifted your thinking, the thing that broke, the decision you're still unsure about. I record it. No prep needed.

2. I write eight posts from it.

Not summaries of what you said. Posts built around the single idea in each story a buyer would find useful.