This is a copy-first role with strong ownership of end-to-end communication output - from idea to final asset.

What you’ll do

• Own product and marketing communication across CRM, app, web, and paid channels.
• Simplify investing concepts into clear, engaging, and trustworthy messaging.
• Drive campaigns end-to-end — from strategy and copy to execution.
• Write high-performing copy for emails, push notifications, WhatsApp, landing pages, and ads.
• Collaborate with design teams to create cohesive brand communication.
• Optimize messaging through testing, performance insights, and experimentation.
• Support product launches, feature updates, and customer engagement initiatives.
• Build scalable communication systems, templates, and frameworks.

You should have

• 3–6 years in copywriting or content preferably in fintech or consumer tech (minimum)
• The ability to write a 6-word headline and a 600-word email with equal conviction
• Finance curiosity. You don't need to be a CA but you need to care.
• Experience briefing designers and owning the output not just the Google Doc
• A degree in marketing communications, journalism or a related field