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NADYA PECHENKINA
Marketing Operations & Content Production & Graphic Design
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E D U C A T I O N
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Specialist Degree in Marketing
International Academy of Business and Management
Moscow (2008)
Recognized as equivalent to Bachelor/Master level by WES (Canada) and ZAB (Germany).
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L A N G U A G E S
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- English – C1 (Advanced / Fluent)
- Russian – Native
- German – Basic
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A V A I L A B I L I T Y
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Work Format
Remote · Worldwide
Open to
Permanent positions and contracts. Available to start immediately.
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P R O F I L E
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I close operational gaps in marketing and product content – the places where product data, materials and deadlines drift apart from each other. 15+ years in B2B and e-commerce with wide product ranges. Content operations across 3,000+ SKUs, catalogues from 240 pages, coordinating designers, developers, 3D artists and vendors.
Results: production time down 20%, time-to-market down 15%, visual content costs down 60%, exhibition costs down 40%. An ERP update changed the URLs of 371 products – every saved link, and every QR code in a freshly printed catalogue, stopped working. Found and restored in two days, before the trade fair.
AI content: product and brand video from concept and prompts through to the final cut (Kling, Veo, Seedance, Nano Banana, Premiere Pro). Product visualisations in interiors for e-commerce and marketplaces (Midjourney, Photoshop).
Portfolio
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C O R E C O M P E T E N C I E S
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Marketing & Project Operations
- Project coordination & milestone tracking, status reporting, meeting minutes
- Cross-functional collaboration (Sales, Purchasing, Manufacturing, IT, Product)
- Vendor & contractor management (photographers, 3D artists, printers, developers)
- Event and trade fair management (concept to execution)
- Marketing campaign support and execution
- Product data governance and content quality control
- Email marketing automation (Sendsay – open rates, CTR)
- Workflow optimization, Agile processes
- Launch readiness and timeline management
AI Content & Visual Production
- AI video production for social media and B2B content (Kling, Veo, Seedance, Nano Banana)
- Basic video editing and post-production (Adobe Premiere Pro)
- AI image generation (Midjourney, Adobe Firefly, Nano Banana)
- Post-processing and compositing (Photoshop, Illustrator)
- Script writing, concept development and production coordination for all types of content
- 3D modeling and interior visualization for product sales (furniture / marketplace)
Digital & E-Commerce
- Website administration: MODX, PhpShop, 1С Битрикс, CS-Cart, Shop-Script, Webasyst, WordPress
- Product catalog structure and content management (3,000+ SKUs)
- Website content updates, landing page coordination, digital asset management
- Basic SEO practices and data accuracy control
- E-mail marketing (Sendsay); social media content for B2B audiences
- Platform localization (Kazakhstan, China)
- Product data management via ERP systems: stock levels, pricing, dimensions, availability sync between ERP and website
Graphic Design & Print Production
- Layout & typography (Adobe InDesign, Photoshop, Illustrator)
- Pre-press: print-ready artworks, preflight checks, PDF/X, ICC/CMYK color management, bleed/margins, image resolution and retouching
- Print production management (briefing, proofing, deadlines)
- Multi-page catalog production (240+ pages): briefing, proofing, final print approval
- Packaging, POS materials and promotional collateral
- 3D visualization art direction & post-processing
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T O O L S & T E C H N O L O G I E S
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- Adobe Creative Suite: InDesign, Photoshop, Illustrator | Adobe Premiere Pro | Figma | Canva
- AI tools: ChatGPT, Claude, Gemini, Abacus AI, Midjourney, Adobe Firefly, Nano Banana, Kling
- CMS & e-commerce: MODX, PhpShop, CS-Cart, 1С Битрикс, Shop-Script, Webasyst, WordPress
- ERP & Inventory Management: Microsoft Dynamics NAV (Navision), 1C:Enterprise, МойСклад
- Marketing Automation: HubSpot (familiarity), Sendsay
- Project & Collaboration: Notion, Bitrix24, YouGile, Trello