Bilingual SEO Content Specialist & Copywriter (EN/ES)
π€ About Me
SEO content specialist and copywriter with over 4 years of experience helping international clients grow their organic presence. I focus on crafting content that ranks on search engines, retains reader attention, and converts traffic into qualified leads. Highly autonomous and experienced in managing editorial workflows, optimizing content funnels, and leveraging data to drive content strategy.
π οΈ Core Competencies & Tools
- Content & Copywriting: SEO Articles, Landing Pages, Email Funnels, Conversion-focused Copy.
- SEO & Analytics: Keyword Research, On-Page Audits, Content Gap Analysis, SEMrush, Ahrefs, Ubersuggest, Google Search Console.
- Project Management: Google Workspace, Trello, Notion, Slack.
π Featured Projects
1. B2B Case Study: Content Audit & SEO Turnaround for Productivity SaaS
- The Problem: A B2B SaaS client had over 60 published articles, but organic traffic had plateaued. Key landing pages were losing rankings due to keyword cannibalization, lack of clear search intent, and poor on-page optimization.
- My Role: Conducted a comprehensive content audit, mapped out a historical optimization strategy, resolved keyword overlap, and restructured the existing content to realign with target search intent.
- π View Case Study Document
2. B2B Service Page Revamp: Nearshore Big Data Engineering Staffing
- Objective: Rewrite and restructure an outdated IT service page during a complete website rebuild to capture high-intent transactional traffic.
- My Role: Performed semantic keyword integration, updated the content to align with new brand guidelines, and optimized the layout's heading hierarchy (H2/H3) for better readability and SEO performance.
- π View Service Page Copy
3. B2B Service Page Revamp: Web Development Outsourcing
- Objective: Optimize and modernize web copy for a technical staffing service page to improve on-page engagement and target new competitive keywords.
- My Role: Copywriting, competitor benchmarking, search-intent alignment, and on-page SEO optimization.