A great recommendation is only as strong as the evidence behind it. This module walks through how to actually find, organize, and present evidence that makes your case airtight - plus how to make sure judges don't just understand your solution, but remember it.
The goal of this workshop is to learn how to back your claims and arguments in a case with strong evidence to create clear, substantive, and strong evidence-based recommendations to business problems.
Lecture 1: Evidence: Definition and Types