Effective Date: September 09, 2026

Contact Email: [email protected]

1. Introduction

This Privacy Policy applies to the mobile game application Merge Block (hereinafter referred to as the “Game”, “Service”), operated and maintained by our team (hereinafter referred to as “we”, “us”, or “our”). This policy explains how we collect, store, use, disclose, and protect your personal information when you download, access, and use our Game and related services across all mobile platforms and devices.

By installing, accessing, or playing Merge Block, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy. If you do not agree with our practices, please do not use our Game or any of our related services.

This policy complies with applicable global data protection laws, including but not limited to the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other regional privacy regulations applicable to our users.

2. Information We Collect

We collect two categories of information from users: non-personal anonymous data and personal identifiable information, which are automatically or voluntarily provided during your use of the Game.

2.1 Automatically Collected Information

When you launch and use Merge Block, we automatically collect certain device and usage information to ensure the normal operation of the Game, optimize user experience, and resolve technical issues. This information includes:

• Device information: device model, operating system version, device unique identifier, screen resolution, and device language settings
• Network information: IP address, network type, connection status, and server access records
• Game usage data: game progress, level records, in-game operation logs, game crash logs, and functional interaction records
• Advertising and analytics data: ad display records, click behavior, and anonymous user preference data for service optimization

2.2 Voluntarily Provided Information

We only collect personal information that you actively provide to us. This includes information you submit when contacting our customer support, such as your email address, feedback content, and related problem description information. We do not actively collect your name, phone number, address or other sensitive personal information without your explicit consent.

3. How We Use Your Information

All information we collect is only used for legitimate service purposes, and we will not misuse or abuse your personal data. The specific usage purposes are as follows:

• To maintain and optimize the normal operation of Merge Block, fix game bugs, update game functions, and improve overall game experience
• To record and save your game progress, ensure data synchronization and normal use of game functions