Hwang Yoo-Yup · Digital Legacy Platform · Project Goals
| Property | Value |
|---|---|
| 🏷️ Status | Complete |
| 🎯 Framework | Three-layer view: User Goals · Business / Institutional Goals · Technical / System Goals |
| 📊 Source | Research synthesis · Interview findings · Competitive analysis |
| 🔗 Feeds Into | IA · Feature Prioritization · Content Strategy · Archive Architecture |
Project goals were determined through a three-layer framework: user goals (what people need to get value from the platform), business goals (what the platform must achieve to fulfill its purpose as a legacy resource), and technical goals (what the system must be capable of to support both). The final prioritization looks at where all three layers align — those intersections define the core product.
| Goal | Why This Matters (from research) |
|---|---|
| Connect emotionally with artwork before deep context | Users engage visually first (Maya persona · Alan · Nelly interviews) |
| Understand why the artist matters historically | Orientation drives engagement (Lorne · Alice · Synthesis Insight 1) |
| Explore works intuitively by themes or visuals | Discovery mode behavior (Maya persona · Synthesis Insight 7) |
| Access deeper interpretation gradually | Avoid cognitive overload (Synthesis Insight 3 · all 4 participants) |
| Verify credibility through exhibitions and sources | Research-mode trust needs (Samuel persona · Lorne · Alice) |
| Browse both visually and chronologically | Different mental models exist (Cross-persona matrix) |
| Experience respectful presentation of sensitive history | Tone influences trust (Synthesis Insight 5 · all 4 participants) |
| Goal | Why It Matters |
|---|---|
| Establish Hwang Yoo-Yup as historically significant | Legacy positioning for exhibitions, sponsorship, and international recognition |
| Increase accessibility for younger, global audiences | Expands cultural reach and relevance beyond Korean art historical circles |
| Support curators, scholars, and advisors with reliable data | Enables exhibitions, institutional loans, and academic research |
| Build institutional credibility for the estate | Professional presentation attracts partnerships and curatorial interest |
| Preserve and digitize archival materials | Long-term legacy protection — prevents further dispersal of existing materials |
| Create a scalable model for future exhibitions and publications | Platform becomes foundational infrastructure, not a one-time project |
| Goal | Why It Matters |
|---|---|
| Build structured artwork database (metadata) | Enables research, filtering, and long-term archival integrity |
| Support dual navigation paths (discovery vs research) | Aligns with confirmed user modes — one path cannot serve both |
| Implement theme & motif tagging system | Makes conceptual continuity navigable (Synthesis Insight 6) |
| Enable progressive disclosure of content | Prevents cognitive overload; serves both user speeds |
| Maintain scalable content architecture | Supports future artwork additions, new historical periods, updated scholarship |
| Ensure accessibility and readability | Expands audience reach; foundational for long-term platform health |
| Provide citation and source framework | Supports authority and scholarly credibility |
| Layer | Core Focus |
|---|---|
| User | Emotional engagement + understanding |
| Business | Legacy positioning + credibility |
| Technical | Structured, scalable archive system |