An automated system triggers when customers add items to their cart, begin checkout, enter their email, but fail to complete the purchase. The platform then sends a follow-up message encouraging them to finish the transaction.

Key Benefits

Sales recovery through customer re-engagement. Fully automated operation once enabled. Customizable messaging aligned with brand voice. Dynamic product display showing exact abandoned items.

Setup Instructions

Users access settings through Payments → Settings → Notifications at the sub-account level. Configuration involves:

• Enabling abandoned cart emails
• Selecting email templates
• Setting subject lines
• Defining send delays (default: 10 hours)

Customization Options

The system supports branded email templates using the Email Builder, allowing insertion of dynamic eCommerce fields like checkout page URLs and shopping cart elements that display product images, names, prices, and quantities.

Limitations

Only applies to Store checkouts, not Funnel or Website order forms. Requires customer email addresses and currently supports one notification per abandonment.