I specialize in outbound lead generation and business development, with a focus on building structured prospecting systems.

This portfolio showcases how I approach lead generation — from ICP definition to outreach execution and CRM tracking.

My focus is on research-driven prospecting, signal-based messaging, and turning cold outreach into qualified conversations.

Tools & Skills

Lead Generation & Research: • ICP (Ideal Customer Profile) development and segmentation

• Lead sourcing using Helium 10, Apollo, and Clay

• Data enrichment and qualification workflows

• Identifying high-intent signals from public data

Outbound Strategy & Execution: • Research-based cold email and LinkedIn outreach

• Hypothesis-driven messaging (signal → risk → question)

• Multi-step outreach sequences (email + LinkedIn)

• Personalization frameworks (manual → semi-automated)

Sales Funnel & Pipeline Management: • Designing outbound sales funnels (Lead → Reply → Call → Opportunity)

• Pipeline tracking and deal management in HubSpot CRM