Built and scaled an SEO-first EdTech platform focused on Indian government job aspirants, exam preparation, admit cards, results, and recruitment updates.
Scaled from zero to 30M+ lifetime organic users without paid acquisition between 2018–2025.
The Indian government exam ecosystem was fragmented, slow, mobile-unfriendly, and overloaded with low-quality portals.
The goal was to build a scalable, search-driven platform delivering fast, structured, and user-focused exam information.
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