Overview

Messaging Analytics is described as "a built-in reporting tool in Scalendo Phone that provides visibility into your outbound messaging activity."

Main Benefits

• Real-time performance tracking
• Data segmentation by campaign, workflow, and date
• Message-level reporting with conversation context
• Deliverability insights

Location

Users access this feature by navigating to sub-account Settings > Phone Numbers > Messaging Analytics tab.

Core Metrics Tracked

• Sent messages
• Delivered and failed messages
• Carrier spam errors (Error 30007)
• Inbound received messages
• Opt-out counts

Filtering Capabilities

The tool offers date range filters (current day, last 7 days, month, year, or custom) and messaging filters by campaign, workflow, or bulk request.

Detailed Reporting

Users can click individual metric boxes to access conversation-level details and navigate to full conversation pages for context.

Notable Limitation