The IT Manager

"I need to map, automate, and share technical workflows."

Demographics:

• Age: 30–50
• Job Title: IT Manager, Sysadmin Lead, IT Ops
• Company Size: 50–500 employees
• Industry: SaaS, internal IT, education, logistics, healthcare

Goals:

• Reduce repetitive tasks using automation (e.g., ticket routing, employee onboarding, system checklists).
• Centralize SOPs and tech workflows across teams.
• Make processes easy for junior team members to follow.

Pain Points:

• Current documentation lives across Excel, OneNote, and tribal knowledge.
• Workflow tools are too developer-focused or too rigid.
• Hard to visualize interdependencies or maintain version control.

2. The Project Manager

"I want clear, repeatable processes my team actually follows."