We're thrilled to explore how you can bring pace, emotion, and story to the brands we build. In this assignment, we're looking to evaluate not just your technical chops, but your editorial instinct - how you cut, what you keep, and how you make someone feel something in under 30 seconds.
Use stock footage, AI-generated visuals, screen recordings, or anything you can find. We care about the edit, not the production budget.
🎯 What We're Evaluating
- Editorial instinct - Do your cuts feel intentional? Does the pacing serve the story?
- Brand fluency - Does the final edit feel native to the brand's world?
- Sound design - Are your music and audio choices considered and on-brand?
- Craft - Are your transitions, titles, and colour treatment clean and purposeful?
📋 The Assignment
- Cut a 60-second intro reel about yourself
- Not a CV. Not a highlight reel of your past work. Tell us who you are through the way you edit.
- Use any footage - stock, personal, found, AI-generated. The edit is the story.
- Show us your pacing, your music taste, your titling style.
- Edit a launch reel for Perilicious's new outlet (30 sec)
- Cut a brand film for beAthletica (30–45 sec)
- beAthletica is a women's activewear brand. Edit a short brand film - something that feels like movement, ambition, and everyday strength.
- Think of how it would play as a Reel or an Instagram ad. The edit should make you want to move.
- Instagram: https://www.instagram.com/shopbeathletica
- Branding: https://drive.google.com/drive/u/0/folders/1zNMjeOi4h4q1gMZZXCnc2fa6NXdzfuv6
📅 Deadline
You have 4 days from the date you receive this assignment to submit your work.
📤 Submission Guidelines
- Share all final edits via a Google Drive or WeTransfer link (exported MP4s, 1080p minimum).
- For each piece, include a short note (2–3 lines) on your edit approach - what feeling you were going for and why.