HubSpot is a leading CRM and inbound marketing platform that unifies marketing, sales, and customer service data in one place. It captures the full customer journey — from first-touch campaigns and email engagement to deal pipelines and closed revenue — making it a key source for understanding how marketing efforts translate into pipeline and sales outcomes.

Setting Up the Connection

Connecting HubSpot lets DOJO sync your CRM and marketing data into your unified data model, where it can be analyzed alongside your other channels. The setup takes just a few steps: authorize DOJO to access your HubSpot account, select the data you'd like to sync, and confirm the connection. Once connected, your HubSpot data is kept in sync automatically and becomes available to your AI agents for analysis and reporting.

Step by Step Guide

1. Access https://app.dojoai.com/account and login
2. Clicking on your user details on the bottom left, select the Account Settings option. Here you can manage all Data Connections your plan allows.

1. Click on 🔗 Connect to start the authentication flow

1. A pop-up will appear. Sign in to your HubSpot if needed and proceed with the authorization

1. Proceed with the selection of the required scopes

1. And that’s it, now you have access to your HubSpot account.