🕒 Date: Mon Nov 24 at 1:50 PM CET

👥 Participants: [email protected]

🔗 Meeting Link: See full transcript, & manage meeting

⌛ Duration: 35.00 mins

Overview

• Partnership Expansion: Formalize partnerships with elite CrossFit and Olympic weightlifting communities to enhance brand credibility and engagement.
• Advisor Board Plan: Establish a dedicated board with key athletes to boost visibility and leverage the CrossFit Games sponsorship.
• Role Clarity Importance: Clarify advisor roles to prevent confusion and maintain credibility, ensuring effective communication and decision-making.
• Diverse Advisory Roles: Populate the board with Olympic athletes to provide expertise, strengthen brand positioning, and align marketing efforts effectively.
• Brand Positioning Strategy: Position brand as a market leader through affiliations with elite athletes, targeting community engagement and competition differentiation.
• Communication Protocols: Implement stricter communication protocols for accuracy, ensuring credibility and a clear narrative in partnerships.

Notes

🔗 Blockchain Assets Discussion

• Discussed blockchain assets and their role within the project framework.
• Indicated initial contextual setup.

♂️ CrossFit Sponsorship Structure

• Addressed the structure and roles related to CrossFit sponsorship.
• Emphasized the CrossFit Games as a principal sponsor and the advisory board setup.
• Notable members include Manuel Carvalho (Olympic gymnast) and Lydia Valentin (Olympic weightlifter).