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How to use this → Duplicate this page into your workspace. Replace bracketed placeholders with your product, dates, and copy. Built from a real B2B SaaS rebrand launch — anonymized so you can share and adapt.
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Launch date → [Your launch date]
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Setup
- Reference assets (create these first)
Pre-Launch
- 🟢 LinkedIn feed engagement (T-5 to T-1)
- 🔵 Launch advisor call (T-4 or T-5)
- 🔵 Coordinate 50 friend repost quotes
- 🔵 Coordinate 30 influencers
- ⚪️ Coordinate 10 warm introductions
- 🔵 Coordinate 5 customer repost quotes
- Pre-launch teaser cadence (T-5 through T-1)
- 🔵 Partner / logo outreach (optional, T-14 to T-3)
Launch Day
- 🟢 Launch posts — X + LinkedIn
- 🟢 Launch day campaigns