Hi Mark, It was great talking to you earlier, thanks again for your time. To confirm, currently your leads mainly come from referrals (personalise this according to your discovery session), and you feel that a more proactive approach to sales is needed (personalise this according to your discovery session). If I have misunderstood, please let me know.

We work with businesses with similar challenges all the time and we’ve recently helped some of our clients to meet with the likes of Massmart, Mr Price, ABSA, Prime Meridian Direct, and African Bank, to name a few.

As discussed, I’d like to do some more research into your ideal clients, to see if we can do the same for you. Please can you help me to do this by answering the following questions: Ideal Client Profile: What is the size of the target market in terms of employees? What location/s are they based in? What industry/ies do they operate in? Do they use any technology that will make them easy to identify? Target personas: What are their roles in the company (CEO/Operations, etc.) Seniority What are their goals? What stops them from achieving those goals? Etc.

Once I have the info, I’ll do some research and if we can help, I’ll send over some recommendations. Shout if you need any help.

Warm regards, Martin