Running business experiments with Baleena was research and action packed!

  1. We built a filter people could attach to their washing machines and got it tested in Henkel’s R&D lab and were reviewed by their venture team.

  2. We built a filter washing machine manufacturers could integrate into their machines and demoed + tested with Whirlpool and at CES 2025’s LG Nova Booth.

  3. We built a dashboard prototype for analyzing garment durability and secured lululemon pilot approval and a $10K test budget.

Product Cases