https://linkedin.com/in/laurenaholliday
954-540-1466
You have a lot of different audience segments and then a lot of personas within those segments, but you’re not defining or prioritizing them anywhere.
Based on some initial research, I made some ASSUMPTIONS about the two big segments and then created rough content marketing strategies for each.
In addition to using social media channels to repurpose and distribute our content, we need custom social media strategies specific to each platform as well.