Raylene Liow | Notion

Marketing and Growth Manager, Singapore

Driving strategic growth through data-driven campaigns and creative storytelling.

My Story

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I'm a marketing professional who believes great campaigns combine strategic thinking with creative storytelling.

Over the past 7 years, I've worked across luxury fashion (Moncler), healthcare (Raffles Medical Group), government operations (Ministry of Health), and lifestyle brands. That mix has made me versatile and resilient.

My background in photography and film production gives me a visual perspective. I don't just plan campaigns. I can shoot, design and create the content that brings them to life, which helps me bridge strategy and execution.

Whether it's onboarding 137 corporate accounts in five months, or running roadshows across 15+ organisations including DeutscheBank and Seagate that lifted enrolment and app downloads by 111%, I'm driven by one goal: measurable impact through thoughtful strategy and compelling storytelling.

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My Journey

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2011: Film Production Studies Diploma, SAE Institute, Singapore
2013: Photography Studies Degree, London College of Contemporary Arts, London
2017: Client Advisory and Omnichannel Manager, Moncler, Stockholm
2020: Chief Ad-hoc Planner and Assistant Team Lead, Ministry of Health, Singapore
2021: Associate Team Lead, Homage, Singapore
2021: Venue Marketing and Sales Manager, Manna Weddings, Singapore
2022: Marketing Executive, BeautyFresh, Singapore
2023: Marketing & Growth Manager, Care (Raffles Medical Group), Singapore
2026: MSc Business Analytics and AI, University of Lancashire, Singapore </aside>

Languages

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